Below is an overview and four examples of a new educational program which will be promoted on social media platforms, a library on Bicon’s website, and in Bicon Bulletins. The goal would be to receive one video weekly, bi-monthly, or monthly from each participating clinician. With many contributors, our library of short videos would rapidly grow exponentially. In addition to new recordings, we will also curate video clips from the longer videos in our vast library of content on our website.
The general guiding principles of the program include:
Bicon Experts:
- Bicon clinicians with decades of Bicon wisdom and clinical experiences
- Experts would speak well extemporaneously without a formal script
- Make meaningful points in short video format
- We would highlight the doctor’s name, location, and year that they began placing and restoring Bicon
Themes:
Each video will focus on a single theme including:
- Only Bicon
- Long Term Clinical Success
- Clinical Pro/Expert Tip
Format:
- 60–90 second short videos
- Videos are typically based around a case, radiographs, clinical photos, or lab models
- A smartphone would be used to make the recordings without any professional AV crews or special equipment
- The spoken language would be English